0803 3027 870
0802 6594 694

SETTING UP AN ONLINE BUSINESS IN 2020

SETTING UP AN ONLINE BUSINESS IN 2020

Good ideas. Bad ideas. Ideas. Starting an online business this 2020 begins in the ideation process. And oftentimes, many people do not thoroughly check what loose ends there might be. They get overly excited knowing that they are taking the big ‘entrepreneurial’ step. It’s a new phase, and it’s huge. So, they get carried away.

SEO: WHITE HAT VS BLACK HAT

We live in a world of philosophies – wrong, or right. Who’s ethical and who isn’t. And with SEO, it’s no different.  Search Engine Optimization employs tactics that thread along these credos. So, it isn’t exactly compulsive.  Whatever path you decide to tread, no one’s going to beat you up (literally).  However, Google gets to reward your

2020 Business Tips To Kick-Start The Year

Whether you realize it or not, 2020 is the year to deviate from boring norms. It’s the start of a whole new decade, and the business world continues to evolve. You shouldn’t find yourself on the lag line, that’s why we are going to help you Kick-start the year 2020 with great business tips. Stick

FOUR (4) REASONS WHY YOU SHOULD EMBRACE B2B CONTENT MARKETING

You already know that ‘content is king’ – in the words of Bill Gates, and for modern business to business, it’s no different. Although Gates released the article, ‘content is king’ in 1996, yet the concept did not get popular until the early 20s when Facebook, Twitter, and YouTube were created. Gates had predicted that

HOW CUSTOMER SERVICE IMPACT BUSINESSES

“Customer service is the experience we deliver to our customer. It’s the promise we keep to the customer. It’s how we follow through for the customer. It’s how we make them feel when they do business with us – Shep Hyken. Brand loyalty and customer service go tandem. And the consequence? Repeat buying. Referrals.More sales.

THE PATH TO CONTENT CREATION

So far, content creation has become an awesome way through which businesses (both small and large) attract audiences, engage, and delight them just the same. And that’s not far-fetched since the world has etched into the digital space. So, it’s only natural that today’s marketers would want to appear just right where their existing and

THE ART OF BRANDING

Building a brand requires more than just a logo or symbol with a nice name to it. And although it is part of it, but isn’t the entirety of it. For the most part, branding demands an identity – which is the totality of your brand – in itself. That includes your logo, mission statement,

THE PSYCHOLOGY OF MARKETING: CONSUMER BEHAVIOUR

“A consumer is a shopper who is sore about something.”- Harold Coffin. The nature of human beings is becoming a part of something highly beneficial. Let’s face it. You wouldn’t want to purchase a product that would do you no good in any way.

DIGITAL MARKETING 101

D Gone are the days when offline marketing were milestones in the business world. It’s the internet era, and many people would rather indulge in their phones, laptops or other tech-inclined devices. That implies that to get their attention, you’d need to put yourself in the world that they’ve created for themselves. That’s where digital