First, a definition. Social search is different than traditional search, as it takes into account information pertaining to your social graph, thereby allowing users to…
According to a 2019 Forbes report, Traditional marketing simply doesn’t cut it anymore and because experiential marketing directly engages customers, inviting them to experience brands…
Initially called Picaboo, Snapchat was founded by Evan Spiegel, Bobby Murphy, and Reggie Brown, who were students at Stanford at the time. In 2020, Snapchat…
Innovation has become the only means of survival in an exceedingly competitive, and “survival of the fittest” business space. With a 13.39% increase in the…