First, a definition. Social search is different than traditional search, as it takes into account information pertaining to your social graph, thereby allowing users to…
Seunfunmi BolarinwaJuly 28, 2020
According to a 2019 Forbes report, Traditional marketing simply doesn’t cut it anymore and because experiential marketing directly engages customers, inviting them to experience brands…
Seunfunmi BolarinwaJuly 14, 2020
Initially called Picaboo, Snapchat was founded by Evan Spiegel, Bobby Murphy, and Reggie Brown, who were students at Stanford at the time. In 2020, Snapchat…
Seunfunmi BolarinwaJuly 2, 2020
“Repeat sales is the ultimate proof of brand loyalty,” states a 2019 research report from Investopedia. Whether you believe this or not, this is the…
Seunfunmi BolarinwaJune 23, 2020
Innovation has become the only means of survival in an exceedingly competitive, and “survival of the fittest” business space. With a 13.39% increase in the…
Seunfunmi BolarinwaJune 15, 2020
Social media has become the new normal. The varying social media platforms have become major sources of information, entertainment and networking for many people. This…
Temiloluwa AbiolaJuly 22, 2021
What you need to know about email Marketing – 6 tips for effective email marketing Despite the growth and prominence of mobile messengers and chat…
Temiloluwa AbiolaJune 22, 2021
The race in advertising is on and no one wants to be left behind, hence the need to keep abreast of the latest trends in…
Temiloluwa AbiolaMay 19, 2021
The story of your brand is best told by the best. Let us look at five tips for selecting the best advertising agency for your…
Temiloluwa AbiolaMay 12, 2021
